Thursday, November 8, 2012

Blogging is big business for Travel, Destinations and Hotels

Technology and social media are sweeping the scene at this year's World Travel Market. I used to feel apologetic about the fact that I was blogging more than writing magazine articles. But the top bloggers now have huge followings.


1 I was at World Travel Market. Staying a third night at Ibis City airport for £75. I got on the waiting list and they texted me lunch time to say they'd a cancellation.
I could not get a discount. they were fully booked. But they had a room so I stayed until the last night, Wednesday. I found them through their sister hotel on the internet. They sent me a follow-up questionnaire through email. Now I'm blogging about them.
2 SEO One afternoon I went to a session on blogging. Hotels and destinations sell huge amounts as a result of social networking.
You can read about it on the World Travel Market website.
They mentioned: travel blogger association, travel blogger unite TBU book of travel bloggers;
tbex US conference;
speed-dating at ITB;
Professional travel blogger association.com
iambassador;
navigate media group.
Rihanna has 90 milion followers and half a million likes and several million comments - she is PR for an island;
livingsocial is amazon backed;
the average age worldwide is 26 and this affects use of the internet and internet for travel;
Pinterest is the second most popular site;
shopping uses zappos.com
Starbucks sold 1.5m gift cards thru livingsocial
the Fairmont hotel in San Francisco sold 114 really expensive suites
AIRBNB Fieldtrip Hoteltonight
A customer does 26 searches for a holiday
I asked a question and said I blogged on wine trails. 
But I need to get more links on my blogs to increase readers.
 
Afterwards a lady came up and said she does personalised tours
She is Mary E Dardenne marydardenne@decantertours.com wwwdecantertours.com skype twitter and fb Decanter tours
she does individual upmarket press tours.


Some travel bloggs and travel bloggers to watch out for:
Visit the Velvet Escape travel blog:
Keith Jenkins, founder and publisher.
www.velvetescape.com

I also met Janice Leith Waugh, 'The Solo Traveller's Handbook (2nd edition), for those who love and those who long to go solo'. She blogs four times a week, inclduing her own blog, a destination chosen by her group, and featured photo of the week.
thetravellershandbooks.com

Another is Melvin Bocher of traveldudes.org 'for travellers, by travellers'.
www.traveldudes.org
twiter.com/traveldudes
facebook.com/traveldudes


Sites such as Tripadvisor are consulted by a high proportion of consumers of all ages.
I went to a seminar on crisis management.

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