Who would be interested in Prowine, which is a trade show for food and wine? The exhibitors looking for people to represent them, to sell their products in Singapore and around the world. restauranteurs looking for equipment, chefs looking for equipment and food, shopkeepers looking for new products to stock. Organizers of wine events, such as wine clubs and large clubs. On the fringes are journalists, bloggers, entrepreneurs looking for products, services and ideas, and people who want to invest in buying wine.
If you have a chance to go, do so. Sign up online. If you don't qualify, or don't have time, I can tell you what I learned at the masterclsses on day one and what I saw around the show.
The Masterclasses
Day 1 Tuesday
Leading Ladies from the World of Wines & Spirits
Burgundy
Getting to Grips with Generation Z and their values
Demystifying The Malaysian Wine market
The Growing demand for non-alcoholic spirits
Day 2 Wednesday
Sherry
Sake can it be aged
Broken Heart Spirits - Award Winning Brand from New Zealand
New World Wines
Tequila and Mezqual
Day 3 Thursday
Online wine booming in SE Asia and how you can be part of it
B2B cream liqueurs
Ecospirits low waste distribution
Sake blending
The rise of marselan in China
Day 4 Friday
Yebisu Draft Beer (and beer glass offer
Sakes harmonised with local food
Whisky blending
Secrets of blogging and photographing food
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